Last updated: May 13, 2026

This Privacy Policy explains how MARCUS ELIZABETH collects, uses, stores and shares personal information when you visit our website, place an order, create an account, contact us, subscribe to our communications, or otherwise interact with us. MARCUS ELIZABETH operates this website and online store. Our store is powered by Shopify, which enables us to provide our online shopping experience, process orders and support related services. For the purposes of applicable data protection laws, including the General Data Protection Regulation, MARCUS ELIZABETH is the data controller of your personal information.

Who we are

Trade name: MARCUS ELIZABETH
Legal form: Sole proprietorship/ Eenmanszaak
Registered address: Van Ostadestraat 291-3, 1073 TR Amsterdam, The Netherlands
KvK number: 60246693
VAT number: NL003349632B15
Email: info@marcuselizabeth.com
Phone: +31 6 82 85 63 33
Website: marcuselizabeth.com

Personal information we collect

Depending on how you interact with us, we may collect and process the following personal information:

• contact details, such as your name, email address, telephone number, billing address and shipping address;

• order information, such as the products you purchase, pre-order, return or exchange;

• payment and transaction information, such as payment method, payment confirmation, billing details and transaction details;

• account information, such as your login details, preferences and account settings, if you create an account;

• communication information, such as messages you send to us by email, through contact forms, social media or customer service channels;

• delivery information, such as shipping details, delivery status and information required by fulfilment or courier partners;

• website usage information, such as pages viewed, products viewed, items added to cart, referral source and browsing behaviour;

• device and technical information, such as IP address, browser type, device type, operating system and cookie identifiers;

• marketing preferences, such as whether you have subscribed to or unsubscribed from our newsletter.

We do not intentionally collect sensitive personal data, such as health information, religious beliefs, political opinions or biometric data.

How we collect personal information

We may collect personal information in the following ways:

• directly from you when you place an order, create an account, contact us, subscribe to our newsletter or complete a form;

• automatically when you visit our website, through cookies and similar technologies;

• from service providers that help us operate our store, process payments, deliver orders, analyse website performance or provide customer support;

• from Shopify, where relevant to the operation of our online store;

• from third-party platforms, such as social media or advertising platforms, when you interact with our content or advertisements.

How we use your personal information

We use your personal information for the following purposes:

• to operate our website and online store;

• to process and fulfil your orders, including perfumes, candles, samples, discovery sets, pre-orders and other products;

• to process payments and refunds;

• to arrange shipping, delivery, returns and exchanges;

• to communicate with you about your order, pre-order, delivery, return or customer service request;

• to manage your customer account, if you create one;

• to respond to questions, complaints or support requests;

• to send marketing communications, where permitted by law or where you have given consent;

• to personalise your shopping experience, such as showing relevant products or remembering items in your cart;

• to improve our website, product offering, customer experience and brand communication;

• to detect, prevent and investigate fraud, abuse, security incidents or other unlawful activity;

• to comply with legal, tax, accounting and regulatory obligations;

• to enforce our terms, policies and legal rights.

Legal bases for processing

Where the GDPR applies, we process your personal information on one or more of the following legal bases:

• performance of a contract, for example when we process your order, payment, delivery, return or pre-order;

• legitimate interests, for example to improve our store, prevent fraud, respond to customer enquiries and operate our business;

• consent, for example when you subscribe to marketing emails or accept certain cookies;

• legal obligation, for example when we must retain invoices, tax records or transaction data;

• protection of legal rights, for example in the event of a dispute, claim or investigation.

Marketing communications

We may use your email address to send you marketing communications about MARCUS ELIZABETH, including product launches, restocks, pre-orders, campaigns, events or other brand updates. You will only receive marketing emails where permitted by law or where you have given your consent. You can unsubscribe from marketing emails at any time by using the unsubscribe link in our emails or by contacting us at info@marcuselizabeth.com. Even if you unsubscribe from marketing communications, we may still send you service-related emails, such as order confirmations, shipping updates, return confirmations or customer service replies.

Cookies and similar technologies

Our website uses cookies and similar technologies to operate the store, improve performance, understand how visitors use the website, remember preferences and, where applicable, support marketing or advertising. Cookies may be used for:

• essential website functionality;

• shopping cart and checkout functionality;

• payment and security;

• analytics and website improvement;

• marketing and advertising;

• remembering preferences.

Where required by law, we will ask for your consent before placing non-essential cookies. You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

How we share personal information

We may share your personal information with trusted third parties where necessary to operate our business and provide our services. This may include:

• Shopify, as our e-commerce platform provider;

• payment providers, to process payments and refunds;

• shipping and courier partners, to deliver your order;

• fulfilment, logistics or warehouse partners, if applicable;

• IT, hosting and cloud service providers;

• email marketing providers, where you have subscribed to marketing communications;

• analytics and advertising partners, where permitted by law;

• professional advisers, such as accountants, legal advisers or tax advisers;

• public authorities, regulators or law enforcement where legally required.

We only share personal information where necessary, lawful and proportionate.

Relationship with Shopify

Our online store is powered by Shopify. Shopify provides the technology that allows us to operate our webshop, manage orders, process payments, provide checkout functionality and support the online shopping experience. When you visit or purchase from our store, certain personal information may be processed by Shopify. Shopify may process this information on our behalf and, in some circumstances, for its own purposes as described in Shopify’s privacy documentation. Depending on your location and the nature of the processing, Shopify may process or store personal information outside your country of residence. You can learn more about Shopify’s privacy practices through Shopify’s own privacy policy and privacy controls (Shopify).

International transfers

Some of our service providers, including Shopify and other technology providers, may process personal information outside the European Economic Area. Where personal information is transferred outside the EEA, we rely on appropriate safeguards, such as adequacy decisions, Standard Contractual Clauses or other legally recognised transfer mechanisms.

How long we keep your personal information

We keep your personal information only for as long as necessary for the purposes described in this Privacy Policy. Retention periods may depend on:

• the type of information;

• whether you have an active customer account;

• whether we need the information to complete an order, return or refund;

• legal, tax and accounting obligations;

• fraud prevention and security needs;

• whether there is an ongoing dispute, claim or customer service issue.

For example, order and invoice information may need to be retained for tax and accounting purposes. Marketing data is retained until you unsubscribe or withdraw your consent, unless we have another lawful reason to retain limited records.

Security

We take appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, misuse, alteration or disclosure. However, no system, website or method of electronic transmission is completely secure. We therefore cannot guarantee absolute security. Please do not send sensitive or confidential information to us through unsecured channels.

Your rights

Depending on where you live, and subject to applicable law, you may have the following rights in relation to your personal information:

• the right to access the personal information we hold about you;

• the right to request correction of inaccurate or incomplete information;

• the right to request deletion of your personal information;

• the right to restrict certain processing;

• the right to object to certain processing;

• the right to data portability;

• the right to withdraw consent where processing is based on consent;

• the right to object to direct marketing;

• the right to lodge a complaint with a data protection authority.

These rights are not absolute and may be subject to legal limitations. To exercise your rights, please contact us at info@marcuselizabeth.com. We may need to verify your identity before responding to your request.

Complaints

If you have a complaint about how we process your personal information, please contact us first so we can try to resolve the issue. You can contact us at info@marcuselizabeth.com. If you are located in the European Economic Area, you also have the right to lodge a complaint with your local data protection authority. In the Netherlands, the relevant authority is the Autoriteit Persoonsgegevens.

Children’s privacy

Our website and products are not directed at children. We do not knowingly collect personal information from children. If you believe that a child has provided us with personal information, please contact us at info@marcuselizabeth.com. We will take appropriate steps to delete the information where required by law.

Third-party links

Our website may contain links to third-party websites, platforms or services, such as social media platforms, payment providers or external content. We are not responsible for the privacy practices, content or security of third-party websites. We recommend that you read their privacy policies before providing personal information.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes in our business, website, services, legal obligations or privacy practices. When we update this Privacy Policy, we will revise the “Last updated” date at the top of this page.

Contact

For questions about this Privacy Policy, our privacy practices or your personal information, please contact us at:

MARCUS ELIZABETH
Van Ostadestraat 291-3
1073 TR Amsterdam
The Netherlands

Email: info@marcuselizabeth.com